Customer stories by focus
Personalization
Customer stories where experiences adapted to shopper intent. These brands moved beyond one-size-fits-all journeys by adapting pages, content, and offers to shopper context.
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With Love Wellness
Love Wellness extended its experimentation engine from acquisition into retention.
With rising customer acquisition costs, Love Wellness needed to shift from pure acquisition to maximizing the value of existing customers, without giving up the conversion gains it had already proved on paid media. The product mix sharpened the challenge: the most popular acquisition product was not inherently subscribable.
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With GNC
GNC built AI native commerce across paid and AI search.
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With Backcountry
Backcountry turned a 200,000-product catalog into a growth lever.
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With BISSELL
BISSELL extended Salesforce Commerce Cloud with FERMÀT's marketing-led personalization.
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With LivFresh
LivFresh turned one-time buyers into a subscription engine.
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With Beam Organics
Beam Organics scaled experimentation across teams without engineering.
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With De Soi
De Soi turned a flavor launch into a campaign experience.
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With Arthur Root, CEO Nostra AI
Nostra AI and FERMÀT deliver personalization without sacrificing SEO.
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With Ole Hovde, Founder of Switchback Foods
Switchback Foods replaced a designer-developer hire with FERMÀT.
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With Arjun Rastogi, Head of Growth at AsWeMove
AsWeMove cut acquisition costs without softening premium positioning.
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With Mark Ritz, Founder, Carnivore Snax
FERMÀT enabled Carnivore Snax to build an in-house experimentation engine.
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With Jen Johnson, Founder, Union Brands
Union Brands ran persona-specific experiences across a multi-brand portfolio.
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With AJ Patel, SVP of Global Growth
U Beauty replaced fragmented channel tools with one commerce layer.
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With Paul Brandlin, Marketing Director at Dermaclara
Dermaclara turned organic social into a revenue channel.
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