Customer stories by focus
Storefront optimization
Customer stories where storefronts became adaptive growth surfaces. These teams used FERMÀT to improve the storefront experience without waiting on lengthy engineering cycles.
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With Madeline Kutner, Director of Performance Marketing at Glossier
Glossier brought performance marketing efficiency to a brand-first DTC.
Glossier's PDPs were doing too many jobs at once. The growth team needed to test the experience that paired with every ad and product launch without spinning up new creative assets and without losing the brand. They needed a strategic partner, not a tool.
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With BISSELL
BISSELL extended Salesforce Commerce Cloud with FERMÀT's marketing-led personalization.
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With Adapt Naturals
Adapt Naturals turned audience variety into scalable Meta acquisition.
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With Socium Media
Topo Designs turned paid social into an experimentation channel with Socium Media and FERMÀT.
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With Beam Organics
Beam Organics scaled experimentation across teams without engineering.
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With Arthur Root, CEO Nostra AI
Nostra AI and FERMÀT deliver personalization without sacrificing SEO.
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With Ole Hovde, Founder of Switchback Foods
Switchback Foods replaced a designer-developer hire with FERMÀT.
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With Peter Barsoom, CEO of 1906
1906 turned regulatory constraints into a scalable acquisition program.
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With AJ Patel, SVP of Global Growth
U Beauty replaced fragmented channel tools with one commerce layer.
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